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Many of us have seen numerous articles on the growth of the Latino population. Currently Latino's account for over 167 billion in buying power according to the US Census. Gain access to this market through Latino advertising and watch your sales and market presence grow exponentially. Contact our marketing company to begin your consulting services.

Hispanic Consumer Characteristics:

• Larger Families - 3.7 vs. 2.5
• Younger - Median Age 25.0 vs. 37.6
• Have Children in HH - 61.4% vs. 33.5%
• Under Age of 50 - 87.7% vs. 69.9%
• 5th Largest Average Household Income in U.S. - $72,000
• 35.9% Have Attended 1 + Years College
• Retain Culture through Language (88% speak some Spanish)
• Higher Employment Than Non-Hispanics - 72.2% vs. 65.5%
• Male Skew Comparison - 52% vs. 48%
• Homeowners - 49.4% with 33.0% Holding a Mortgage